The Marketing for Smarties workshop helps businesses develop a sustainable, low-cost process for generating a steady flow of business opportunities, because the focus is on methods that produce new leads or prospects continually and that keep existing customers coming back for more.
It can help a small business grow revenues.
In Marketing for Smarties, entrepreneurs receive the guidance necessary to develop a clear positioning statement (“copy platform”), a marketing and sales process and a simple marketing plan. Participants benefit as well from the personal coaching and peer feedback provided throughout the program.
Marketing for Smarties is offered by the Southwest Colorado Small Business Development Center (SBDC) and the Pagosa Springs Community Development Corporation.
The workshop consists of four sequential sessions held Thursdays, March 8, March 22, April 12 and April 26, from 6-9:30 p.m., at the Pagosa Springs Chamber of Commerce on Hot Springs Boulevard. The certified coach for the course is local consultant, Patsy Lindblad. The fee is $149, including book and all materials.
Those requiring financial assistance and who apply by March 2 will be eligible for consideration of one full Region 9 scholarship and two half-scholarships sponsored by a local business.
Seating is limited to ten, so early registration is recommended. Interested parties can pick up application forms at the Chamber of Commerce or at the Pagosa Springs Community Development Corporation located at the Visitors Center uptown in the Country Center shopping mall. They can also register online at www.coloradosbdc.org/workshop.aspx?ekey=170320014.
For more information, call Patsy Lindblad at (970) 799-4342.
Marketing for Smarties is a partnership program with the U.S. Small Business Administration. The Colorado Small Business Development Center network is partially funded by the U.S. Small Business Administration. The support given by the U.S. Small Business Administration through such funding does not constitute an express or implied endorsement of any of the co-sponsors’ or participants’ opinions, products or services. Any opinions, findings and conclusions, or recommendations expressed in this publication are those of the authors, and do not necessarily reflect the views of the U.S. Small Business Administration, the participating Small Business Development Centers, host institutions, ColoradoSBDC.com or InfoAvailable.com.