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New Pagosa Springs Official Visitor Guide released

Repeating last year’s effort, The Pagosa Springs SUN, The Pagosa Springs Area Chamber of Commerce and the Town Tourism Committee (TTC) are pleased to announce the release of the 2010 edition of the Pagosa Springs Official Visitor Guide — a 172-page glossy tome that includes virtually everything Pagosa.

SUN readers will find a copy of the guide inserted in this week’s issue.

“I love how they’ve personalized our town, it really humanizes the area,” said Mary Jo Coulehan, executive director of the Pagosa Springs Area Chamber of Commerce and Visitor Center.

While last year’s guide included exhaustive dining and lodging information, eight pages of fold-out maps, a calendar of events, information on outdoor recreation opportunities, arts and entertainment activities, in addition to information on regional sights and other attractions, the 2010 guide has expanded content to include various new features as well as profiles of residents whose contributions to the area have helped make Pagosa distinct and wonderful.

Also new this year are “Visitor Rewards” — dozens of coupons to be used with local merchants for goods and services.

Last year, an initial printing of 30,000 copies of the guide was quickly depleted and the TTC requested an additional 20,000 by early summer. This year, 55,000 copies have been printed to meet the needs of visitors interested in making Pagosa Country their destination.

According to TTC Coordinator Jennie Green, the demand is already there. “I can say we’ve already mailed out 3,000 copies,” she said.

“The feedback I’ve received so far has been great,” Green added. “There’s a lot of really good information in there.”

“I like how the guide changes every time, it doesn’t stay the same,” said Coulehan. “I can’t wait to see how it changes for the next time.”

“I think its the best comprehensive guide to date,” said Pagosa Springs Town Manager David Mitchem. “It was hard to surpass last year’s guide, but it happened.”

“It’s a great economic development tool, too, in encouraging businesses to locate here because it gives a glimpse of family life in Pagosa,” said Coulehan.

“I think The SUN has done a great job in providing the best information available and bringing the personality of Pagosa Springs into the guide,” Green said.

“I think we have the best visitors guide in the state,” Mitchem added. “Kudos to the Town Tourism Committee and kudos to The SUN, they’ve both done a very good job.”

In addition to this week’s inserts and placement at visitors centers across the state and at area businesses, the guide will be mailed to those making requests for the information through the Pagosa Springs Area Chamber of Commerce Visitor Center. You can also request a guide at ExplorePagosa.com.

jim@pagosasun.com